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George & Gate Consulting’s thought leaders regularly collaborate on white papers and other publications based on our latest engagement experience and our deep understanding of specialized technology-enabled business solutions. By sharing these perspectives with the marketplace, we hope to open readers to new innovations and the transformative power of technology. Recent G & G Consulting publications and perspectives include:
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Creating a Customer Value Architecture for Financial Services
Financial services firms are deluged with customer information and are challenged to synthesize all the data to enhance the customer experience. This white paper presents an information architecture to support the integration of disparate systems and provide a comprehensive view of customer behavior and profitability.
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The Three E’s of CRM
Shifting the focus of CRM to revenue growth, this white paper presents our perspective on growing sales by enhancing the customer experience, improving CRM execution, and building customer equity, and outlines a strategic action plan for delivering the three E’s of CRM.
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Ready for VOIP?
In considering moving forward with VOIP technology, G & G Consulting recommends that enterprises look at VOIP not just as a replacement for traditional systems, but as a tool to address tactical and strategic business objectives.
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